LMS Engine

The Logic Engine for Customer Retention.

Configure rules, automate rewards, and manage liability across any channel—Web, App, WhatsApp, or Voice.

merit.platform/lms/rules
Trigger Event
Transaction > $500
Action
Credit 500 Points

Automate Loyalty at Scale.

Built for high-volume transaction processing and complex logic requirements.

Configurable Logic

Define flexible business rules. Trigger campaigns based on transaction, user behavior or campaigns.

Omnichannel Native

Reward loyalty in API, widget, email, via WhatsApp or integrate directly into your POS.

Unified Ledger

Single source of truth for businesses and loyalty. Banking grade security with immutable logs.

How It Works

New Rule
On Signup
Send 500 Points

Launch Campaigns in Minutes

Launch Milestone, Benefit, or Referral campaigns using our visual rule builder. No coding required for marketing teams.

Drag & DropTemplatesA/B Testing

Built for Developers.

Seamlessly integrate with your existing infrastructure using our robust REST APIs and webhooks. We treat documentation as a product.

99.99% uptime SLA

Enterprise-grade reliability.

SOC 2 Type II Compliant

Security that you can trust.

bash
curl -X POST https://api.merit.com/v1/points/issue \
-H "Authorization: Bearer sk_live_..." \
-d {
"user_id": "usr_8923",
"amount": 500,
"reason": "flight_booking_dxb_lhr"
}

Transparent Pricing.

Monthly subscription + usage based on value consumed.

Tiny

Small Retail

$300/mo
Volume2 Million Events / mo
OverageAuto-scales on overage
API AccessWidget Only
MOST POPULAR

Pro

Growing Brand

$900/mo
Volume10 Million Events / mo
OverageAuto-scales on overage
API Access1M Calls / mo

Pro+

Regional Retail

$2,500/mo
Volume40 Million Events / mo
OverageAuto-scales on overage
API Access10M Calls / mo

Enterprise

Banks & Gov

Custom
VolumeCustom
OverageCustom limits
API AccessUnlimited

AI Copilot

$200/mo

Campaign insights & rule generation.

Advanced Segmentation

$500/mo

Deeper analysis & customer cohorts.

White-label Portal

Contact

Custom branded portal for your users.

Frequently Asked Questions

LMS Engine | Merit Super Platform